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6 Things to Look for in a Digital Marketing Partner

6 Things to Look for in a Digital Marketing Partner

In today's competitive world, businesses must invest in a solid digital marketing strategy to...
Why Social Media is the Supreme Platform for Blog Distribution

Why Social Media is the Supreme Platform for Blog Distribution

A blog is a powerful marketing tool for any business. It can attract traffic to your website, add...
Tips to Measure Your Programmatic Ad Campaign Successes

Tips to Measure Your Programmatic Ad Campaign Successes

It's a well-known axiom that "what can't be measured, can't be improved." In terms of marketing,...
SEO: 2015 vs Now

SEO: 2015 vs Now

Content marketing is continuing to grow in importance. It gives businesses the ability to generate...
How Negative Keywords Can Improve Your Market Share in SEM

How Negative Keywords Can Improve Your Market Share in SEM

Search engine marketing is a crucial way of driving sales and encouraging customers to follow...
Is it Better to Use Third-Party or First-Party Data in Digital Marketing?

Is it Better to Use Third-Party or First-Party Data in Digital Marketing?

Accumulating data just for the sake of collecting data doesn’t put your resources to best use. You...
How Do Digital Impressions Differ Between Targeted Ads & SEM?

How Do Digital Impressions Differ Between Targeted Ads & SEM?

Impressions or ad views are a primary metric across all marketing. An impression is basically when...
Will Addressable Geofencing Replace Direct Mail?

Will Addressable Geofencing Replace Direct Mail?

Direct mail has been a marketing staple for many years. There's a reason why businesses still use...
What's the Difference? Video Targeting vs OTT

What's the Difference? Video Targeting vs OTT

Business owners have their choice of many types of marketing. In theory, it is simple. You want to...
Home Services Options You Can Keep Post COVID

Home Services Options You Can Keep Post COVID

Despite the devastation the pandemic had on many businesses, home services have remained incredibly...
How Should My Marketing Budget Look In 2022?

How Should My Marketing Budget Look In 2022?

2021 was a chaotic year. Businesses everywhere struggled to adapt to rapidly evolving changes due...
Utilizing Display Ads to Target your Audience for the highest ROI

Utilizing Display Ads to Target your Audience for the highest ROI

As a business owner, you understand how critical it is to get your brand noticed by the audiences...

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