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7 Best Practices For Your Video Ad Creative

7 Best Practices For Your Video Ad Creative

Video ads are a powerhouse piece of every marketer’s toolbox. Few things can capture an audience's...
3 Best Practices For Your Display Ad Creative

3 Best Practices For Your Display Ad Creative

Picture this: A potential customer is browsing the Internet when your display ad catches their eye....
How To Optimize Your Marketing Strategy During A Political Year

How To Optimize Your Marketing Strategy During A Political Year

Picture this: You’ve allocated a significant portion of your marketing budget to a prime-time TV...
Why Your Local Business Needs A Blog

Why Your Local Business Needs A Blog

A strong online presence is essential for businesses nowadays. Social media and a well-designed...
The Rise Of AI-Powered Marketing

The Rise Of AI-Powered Marketing

As small businesses strive to carve out their niche in digital marketing, the quest for relevance,...
How To Build A List For Your Addressable Geofencing Campaign

How To Build A List For Your Addressable Geofencing Campaign

Addressable geofencing is a powerful tactic for any business to add to its marketing plan....
Why Frequency Is An Important Digital Marketing Metric

Why Frequency Is An Important Digital Marketing Metric

From click-through rates to impressions and engagements, the sheer amount of data available for...
How To Optimize Your Marketing Strategy for AI-Powered Search

How To Optimize Your Marketing Strategy for AI-Powered Search

Artificial intelligence technology for consumers is developing at breakneck speed. It feels as...
Why Facebook Advertising Is Valuable For Businesses

Why Facebook Advertising Is Valuable For Businesses

Facebook is a behemoth among social media platforms. With more than 3 billion of active users...
How To Manage Your Leads Once You Get Them

How To Manage Your Leads Once You Get Them

Businesses thrive on the relationships that they build. If a company wants to see sustained growth...
Why Your Business Should Go Beyond Google Analytics 4

Why Your Business Should Go Beyond Google Analytics 4

If your business has a website, there’s a good chance you’ve used Google Analytics. The platform...
Does My Business Need Google Guaranteed?

Does My Business Need Google Guaranteed?

Visibility and credibility on the Internet are paramount for businesses in the modern age. As...

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