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Federated Digital Solutions Blog
Check out the Federated Digital Solutions blog to learn all about digital trends, best practices, and tips for your digital marketing solutions.
What's the Optimal Frequency for Your Social Media Posts?
Social media is a powerful tool that should be a part of every business's marketing strategy....
How to use Addressable Geofencing to Enhance a Digital Campaign
Businesses use geofencing and addressable geofencing for highly targeted marketing. These...
Why Your TV Rep Isn't a Digital Expert on OTT/CTV
Over-the-top (OTT) and CTV are methods many people today use to view their TV programming. It...
How Your Consumer Journey and Sales Funnel Overlap
As a business owner, you've likely heard of the sales funnel and the consumer journey. These...
What is OTT and What Are You Missing If You Are Not Doing It?
OTT has been steadily increasing in popularity over the past few years. It communicates in a way...
Is Boosting Social Media Posts The Same As Advertising?
Social media has become a staple of marketing, albeit an incredibly complicated one. Social...
Does Your Business Show Up In A Search?
Digital advertising has become an essential part of marketing. It has many channels available...
How Using Unstructured Data for Your Programmatic Ads Successfully Target Your Core Audience
Audience segmentation is a crucial part of advertising. It is a marketing strategy that...
How Early Should I Be Advertising Before My Business Season Starts
Digital advertising plays a crucial role in driving sales during a business's peak season. Not...
How To Optimize Your Marketing During An Inventory Shortfall
Selling through your inventory can feel like a double-edged sword. When sales are surging,...
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