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Digital Marketing

Breaking Down the Difference Between OTT and Local Affiliate

Breaking Down the Difference Between OTT and Local Affiliate

It's essential to understand the difference between over-the-top (OTT) media platforms and local...
How to Engage an Audience Online

How to Engage an Audience Online

There is a staggering amount of content online today. NodeGraph reports that in 2019, we reached...
Why Invest in Digital Marketing?

Why Invest in Digital Marketing?

There are more ways than ever to reach your target audience in this digital age, yet some...
Is Digital Marketing the Right Solution for Your Business? Tell Me More

Is Digital Marketing the Right Solution for Your Business? Tell Me More

I work in the world of marketing. Specifically, digital marketing. When I explain to people what...
Geofencing: Let’s Locate Some Answers!

Geofencing: Let’s Locate Some Answers!

Geofencing has set the digital world ablaze with possibilities. When done properly, it can be...
5 Ways To Lose Money On Your AdWords Campaign

5 Ways To Lose Money On Your AdWords Campaign

Get the most out of your PPC budget by addressing these Google AdWords money wasters:
The challenges of change

The challenges of change

When I first started working at Federated Media and Federated Digital Solutions, my first...
Website Oil Change

Website Oil Change

Does your business have a website? Your website is like a vehicle that can take your business to...
What Should You Look For In A Digital Marketing Partner?

What Should You Look For In A Digital Marketing Partner?

The world of digital marketing is constantly changing and evolving. As a Marketing Director, you...
How sending emails to fewer people leads to higher success

How sending emails to fewer people leads to higher success

Before you hit send on that email to your company’s database, pause and think about who is on...

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